Monday, 2 January 2012

Running Order

We where asked to create a running order to break down the contents of our documentary and show how long each section would last to make sure that it will all fit into the time slot we have.
Opening Titles: (stop motion of brownies moving into the shot) Melted chocolate: covered
15 seconds
Voxpop: interviews with people about their favourite chocolate.
15 seconds
Voiceover about chocolate being a part of our everyday lives. Cutaways of gifts and treats.
10 seconds
Interview with Freda Whitaker about her experience with rationing during the war and also the rationing of chocolate at this time.
40 seconds

Voiceover about how chocolate has become more popular and how the chocolate industry has grown. Cutaways ofThornton’s store.

20 seconds

Interview with Thornton’s about them selling handmade chocolate, and about their personalised chocolate. Cutaway of the shop and people walking in and out of the shop (speed up)
20 seconds

Interview with the Chocolate Cellar about their own chocolate and also the staff personal preference on other chocolate.
30 seconds
Voiceover about the growth of chocolate and how it has changed our diets, love gone too far? Cutaway of the articles on chocolate and people’s diet.
15 seconds
Interview with a dentist about if there has been a rise in patients with poor oral hygiene due to the rise in chocolate’s popularity. Cutaways of Charlie and the Chocolate Factory, clip of him with the dentist.
30 seconds

Interview with a dietician about the effects of chocolate in health
35 seconds
Voice over: The growth of handmade chocolate
10 seconds
Interview with Cadbury’s worker: going into her making the chocolate in the factories. Cutaway of chocolate fountain, mise-en-scene of a chocolate fountain in the background
40 seconds

Voxpop: Why do you love chocolate?
30 seconds
Voiceover introducing chocolate around the world
2 minuets
Interview with a cocoa farmer about his job and the demands for chocolate. Cutaway of the cocoa farm – close-ups and 360 pans
30 seconds
Voiceover introducing Mexico and their love for chocolate, mixing chocolate with chillies etc. Cutaway of ingredients to make the chocolate and chilli bar.
60 seconds
Interview with market owner about how much chocolate they sell. Cutaway of the street markets and people buying
60 seconds
Advert
3 minutes
Voxpop: what’s our favourite way of consuming chocolate e.g. eating/drinking
30 seconds
Interview with Gino D’Campo about the different ways he presents chocolate. Cutaway of chocolate being used in gourmet food (in separate cuts)
30 seconds
Voiceover introducing another way of consuming chocolate e.g. cocktails
30 seconds
Interview with Wayne Collins (mixologist) about making cocktails with chocolate. Cutaway of him making the cocktail and images of the finished product
4 minuets
Adverts
3 minutes
Archive footage of ‘cake boss’ making a chocolate creation, with small elements of cake
80 seconds
Voiceover introducing a different way of making chocolate more interesting
15 seconds
Archive footage of choccywoccydoodah, them making something extravagant (speed up)
125 seconds
Voxpop: taste test of people tasting different makes of the same chocolate bar e.g. dairy milk and Milka
120 seconds
Music of pure imagination with closing credits
20 seconds

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